{"id":3329,"date":"2020-10-01T16:46:45","date_gmt":"2020-10-01T14:46:45","guid":{"rendered":"http:\/\/virgili.lndo.site\/work\/lakme-chroma\/"},"modified":"2025-06-11T18:34:07","modified_gmt":"2025-06-11T16:34:07","slug":"lakme-chroma","status":"publish","type":"work","link":"https:\/\/www.virgili.com\/ca\/work\/lakme-chroma\/","title":{"rendered":"Chroma"},"content":{"rendered":"\n<div class=\"entry-header flex wp-block-aperture \">\n\t<div class=\"column\">\n\t\t<h1 class=\"entry-title\">Chroma<\/h1>\t\t<h2 class=\"entry-subtitle\">LAKM\u00c9<\/h2>\t\t\t\t<br \/>\n\t\t<ul class=\"entry-tags\">\n\t\t<li><a href='https:\/\/www.virgili.com\/ca\/#filter=.comunicacio'>Comunicaci\u00f3<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/#filter=.packaging-ca'>Packaging<\/a><\/li>\n\t\t<li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/chroma-ca'>Chroma<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/color-ca'>Color<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/video-ca'>Video<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/chroma'>Chroma<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/color'>Color<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/direccio-art-ca'>Direcci\u00f3 d&#8217;art<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/haircare'>Haircare<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/lakme'>Lakm\u00e9<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/logotip-ca'>Logotip<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/perruqueria-ca'>Perruqueria<\/a><\/li><li><a href='https:\/\/www.virgili.com\/ca\/\/tag\/video'>Video<\/a><\/li>\n\t\t<\/ul>\n\t\t\n\n\t\t\t<\/div>\n  <div class=\"column\">\n    <p class=\"\" data-start=\"56\" data-end=\"165\">Projecte de packaging, comunicaci\u00f3 gr\u00e0fica i direcci\u00f3 d&#8217;art per a la nova coloraci\u00f3 d&#8217;alt rendiment de LAKM\u00c9.<\/p>\n<p class=\"\" data-start=\"167\" data-end=\"380\"><strong>Chroma<\/strong> es reformula per assolir l&#8217;excel\u00b7l\u00e8ncia: colors potents i naturals, personalitzables, vers\u00e0tils i amb una \u00e0mplia varietat de reflexos. Una nova experi\u00e8ncia sensorial per a les perruqueries del futur.<\/p>\n<p class=\"\" data-start=\"382\" data-end=\"405\"><strong>Producci\u00f3:<\/strong> <a href=\"https:\/\/www.croma-studio.com\/projecte\/chroma\/\" target=\"_blank\" rel=\"noopener\">Croma Studio<\/a><\/p>\n\t<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"616\" src=\"http:\/\/virgili.lndo.site\/wp-content\/uploads\/2020\/10\/LK_projecte-01_1275x872px-2-900x616.jpg\" alt=\"LAKM\u00c9 chroma modelo\" class=\"wp-image-2877\" srcset=\"https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-01_1275x872px-2-900x616.jpg 900w, https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-01_1275x872px-2-800x547.jpg 800w, https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-01_1275x872px-2-768x525.jpg 768w, https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-01_1275x872px-2.jpg 1275w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-embed alignwide is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"LAKM\u00c9 Chroma\" src=\"https:\/\/player.vimeo.com\/video\/557076277?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"615\" src=\"http:\/\/virgili.lndo.site\/wp-content\/uploads\/2025\/06\/LK_projecte-05_1275x872px-900x615.jpg\" alt=\"\" class=\"wp-image-4317\" srcset=\"https:\/\/www.virgili.com\/wp-content\/uploads\/2025\/06\/LK_projecte-05_1275x872px-900x615.jpg 900w, https:\/\/www.virgili.com\/wp-content\/uploads\/2025\/06\/LK_projecte-05_1275x872px-800x547.jpg 800w, https:\/\/www.virgili.com\/wp-content\/uploads\/2025\/06\/LK_projecte-05_1275x872px-768x525.jpg 768w, https:\/\/www.virgili.com\/wp-content\/uploads\/2025\/06\/LK_projecte-05_1275x872px-1275x872.jpg 1275w, https:\/\/www.virgili.com\/wp-content\/uploads\/2025\/06\/LK_projecte-05_1275x872px.jpg 1400w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"616\" src=\"http:\/\/virgili.lndo.site\/wp-content\/uploads\/2020\/10\/LK_projecte-04_1275x872px-2-900x616.jpg\" alt=\"LAKM\u00c9 Chroma cat\u00e1logo producto\" class=\"wp-image-2880\" srcset=\"https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-04_1275x872px-2-900x616.jpg 900w, https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-04_1275x872px-2-800x547.jpg 800w, https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-04_1275x872px-2-768x525.jpg 768w, https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_projecte-04_1275x872px-2.jpg 1275w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n","protected":false},"featured_media":2887,"menu_order":19,"template":"","categories":[2,36],"tags":[623,624,625,366,368,161,89,44,172,272,367],"class_list":["post-3329","work","type-work","status-publish","has-post-thumbnail","hentry","category-comunicacio","category-packaging-ca","tag-chroma-ca","tag-color-ca","tag-video-ca","tag-chroma","tag-color","tag-direccio-art-ca","tag-haircare","tag-lakme","tag-logotip-ca","tag-perruqueria-ca","tag-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>virgili. | comunicaci\u00f3n gr\u00e1fica | LAKM\u00c9 Chroma | Packaging<\/title>\n<meta name=\"description\" content=\"Proyecto de packaging, direcci\u00f3n de arte, imagen gr\u00e1fica y elementos de comunicaci\u00f3n de la gama LAKM\u00c9 Chroma.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.virgili.com\/work\/lakme-chroma\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"virgili. | comunicaci\u00f3n gr\u00e1fica | LAKM\u00c9 Chroma | Packaging\" \/>\n<meta property=\"og:description\" content=\"Proyecto de packaging, direcci\u00f3n de arte, imagen gr\u00e1fica y elementos de comunicaci\u00f3n de la gama LAKM\u00c9 Chroma.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.virgili.com\/work\/lakme-chroma\/\" \/>\n<meta property=\"og:site_name\" content=\"virgili.\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-11T16:34:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_home_small_horizontal_364x436px-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"632\" \/>\n\t<meta property=\"og:image:height\" content=\"412\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/\",\"url\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/\",\"name\":\"virgili. | comunicaci\u00f3n gr\u00e1fica | LAKM\u00c9 Chroma | Packaging\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.virgili.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.virgili.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/LK_home_small_horizontal_364x436px-1.jpg\",\"datePublished\":\"2020-10-01T14:46:45+00:00\",\"dateModified\":\"2025-06-11T16:34:07+00:00\",\"description\":\"Proyecto de packaging, direcci\u00f3n de arte, imagen gr\u00e1fica y elementos de comunicaci\u00f3n de la gama LAKM\u00c9 Chroma.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.virgili.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/LK_home_small_horizontal_364x436px-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.virgili.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/LK_home_small_horizontal_364x436px-1.jpg\",\"width\":632,\"height\":412,\"caption\":\"Modelo LAKM\u00c9\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/lakme-chroma\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.virgili.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Work\",\"item\":\"https:\\\/\\\/www.virgili.com\\\/work\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Chroma\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.virgili.com\\\/#website\",\"url\":\"https:\\\/\\\/www.virgili.com\\\/\",\"name\":\"virgili.\",\"description\":\"comunicaci\u00f3n gr\u00e1fica\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.virgili.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.virgili.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.virgili.com\\\/#organization\",\"name\":\"virgili.\",\"url\":\"https:\\\/\\\/www.virgili.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/www.virgili.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.virgili.com\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/logo-virgili.svg\",\"contentUrl\":\"https:\\\/\\\/www.virgili.com\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/logo-virgili.svg\",\"caption\":\"virgili.\"},\"image\":{\"@id\":\"https:\\\/\\\/www.virgili.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/virgili.design\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/virgili-comunicacion-grafica\\\/about\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"virgili. | comunicaci\u00f3n gr\u00e1fica | LAKM\u00c9 Chroma | Packaging","description":"Proyecto de packaging, direcci\u00f3n de arte, imagen gr\u00e1fica y elementos de comunicaci\u00f3n de la gama LAKM\u00c9 Chroma.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.virgili.com\/work\/lakme-chroma\/","og_locale":"ca_ES","og_type":"article","og_title":"virgili. | comunicaci\u00f3n gr\u00e1fica | LAKM\u00c9 Chroma | Packaging","og_description":"Proyecto de packaging, direcci\u00f3n de arte, imagen gr\u00e1fica y elementos de comunicaci\u00f3n de la gama LAKM\u00c9 Chroma.","og_url":"https:\/\/www.virgili.com\/work\/lakme-chroma\/","og_site_name":"virgili.","article_modified_time":"2025-06-11T16:34:07+00:00","og_image":[{"width":632,"height":412,"url":"https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_home_small_horizontal_364x436px-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Temps estimat de lectura":"1 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.virgili.com\/work\/lakme-chroma\/","url":"https:\/\/www.virgili.com\/work\/lakme-chroma\/","name":"virgili. | comunicaci\u00f3n gr\u00e1fica | LAKM\u00c9 Chroma | Packaging","isPartOf":{"@id":"https:\/\/www.virgili.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.virgili.com\/work\/lakme-chroma\/#primaryimage"},"image":{"@id":"https:\/\/www.virgili.com\/work\/lakme-chroma\/#primaryimage"},"thumbnailUrl":"https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_home_small_horizontal_364x436px-1.jpg","datePublished":"2020-10-01T14:46:45+00:00","dateModified":"2025-06-11T16:34:07+00:00","description":"Proyecto de packaging, direcci\u00f3n de arte, imagen gr\u00e1fica y elementos de comunicaci\u00f3n de la gama LAKM\u00c9 Chroma.","breadcrumb":{"@id":"https:\/\/www.virgili.com\/work\/lakme-chroma\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.virgili.com\/work\/lakme-chroma\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/www.virgili.com\/work\/lakme-chroma\/#primaryimage","url":"https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_home_small_horizontal_364x436px-1.jpg","contentUrl":"https:\/\/www.virgili.com\/wp-content\/uploads\/2020\/10\/LK_home_small_horizontal_364x436px-1.jpg","width":632,"height":412,"caption":"Modelo LAKM\u00c9"},{"@type":"BreadcrumbList","@id":"https:\/\/www.virgili.com\/work\/lakme-chroma\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.virgili.com\/"},{"@type":"ListItem","position":2,"name":"Work","item":"https:\/\/www.virgili.com\/work\/"},{"@type":"ListItem","position":3,"name":"Chroma"}]},{"@type":"WebSite","@id":"https:\/\/www.virgili.com\/#website","url":"https:\/\/www.virgili.com\/","name":"virgili.","description":"comunicaci\u00f3n gr\u00e1fica","publisher":{"@id":"https:\/\/www.virgili.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.virgili.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/www.virgili.com\/#organization","name":"virgili.","url":"https:\/\/www.virgili.com\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/www.virgili.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.virgili.com\/wp-content\/uploads\/2019\/07\/logo-virgili.svg","contentUrl":"https:\/\/www.virgili.com\/wp-content\/uploads\/2019\/07\/logo-virgili.svg","caption":"virgili."},"image":{"@id":"https:\/\/www.virgili.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/virgili.design\/","https:\/\/www.linkedin.com\/company\/virgili-comunicacion-grafica\/about\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.virgili.com\/ca\/wp-json\/wp\/v2\/work\/3329","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.virgili.com\/ca\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/www.virgili.com\/ca\/wp-json\/wp\/v2\/types\/work"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.virgili.com\/ca\/wp-json\/wp\/v2\/media\/2887"}],"wp:attachment":[{"href":"https:\/\/www.virgili.com\/ca\/wp-json\/wp\/v2\/media?parent=3329"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.virgili.com\/ca\/wp-json\/wp\/v2\/categories?post=3329"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.virgili.com\/ca\/wp-json\/wp\/v2\/tags?post=3329"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}